Style Guide, Camden Council
Client: Camden Council
Project: Style Guide
Services: Branding & Marketing collateral
Outcomes: Camden Council needed a comprehensive style guide to ensure greater brand consistency & control.
Our studio reviewed & re-designed every single item. From the council logo & subgraphics, stationery and marketing material to name tags, street signage and powerpoint presentations.
Not only did the council recieve a 46 page style guide on CD and in hard copy but we also delivered numerous templates to enable the council staff to generate marketing material inhouse. The end outcome is an appealing and approachable identity that is consistent throughout the organization.